The B.A. / B.J.M.C. (Journalism & Mass Communication) is an undergraduate programme designed to develop strong communication, reporting, and media production skills. The programme combines theoretical knowledge with practical training in journalism, broadcasting, digital media, advertising, and public relations, preparing students for careers in the media and communication industry.
At Dr. K. N. Modi University (NCR Campus), the Journalism & Mass Communication programme emphasises ethical journalism, creative storytelling, and hands-on media experience aligned with current industry practices.
Journalism and mass communication play a crucial role in shaping public opinion and information dissemination. The programme provides comprehensive understanding of media theories, news reporting, content creation, and digital communication across print, broadcast, and online platforms.
The curriculum is structured to build strong writing, editing, production, and analytical skills through classroom learning, studio work, and field exposure.
The programme aims to:
Develop strong journalistic writing and reporting skills
Build practical knowledge of print, broadcast, and digital media
Enhance communication, presentation, and storytelling abilities
Promote media ethics, critical thinking, and social responsibility
Prepare students for professional careers in journalism and mass communication
The programme includes core and specialised subjects such as:
Fundamentals of Journalism and Communication
Print Journalism and News Writing
Broadcast Journalism (Radio & Television)
Digital Journalism and Online Media
Media Laws and Ethics
Advertising and Public Relations
Photojournalism and Visual Communication
Audio-Visual Production
Media Research Methods
Development Communication
Media Management
Internship / Media Project